For those of you who do not get the Manuals via email, the most recent one has just been added to the Manuals page of the main BAP site. Free, of course (though if you’d like to make a donation–see the column on the right of the main Super Premium Blog page–that would be very helpful and appreciated). This one again comes from my new book (which is headed to the editor this week!) and is also on the topic of marketing tools, like the previous Manual.
While you are on the BAP site, don’t forget to check out the recent updates to the Spark Plugs and the Parts Department areas. There is new stuff available there like the new videos on Targeting and Websites, as well as the now-classic BAP t-shirts.
As always, I am looking for ways to serve you. Suggestions are much appreciated!