New uses

I was playing Wii the other day when I decided to check out the “news channel” they offer. There I found articles, mostly from the AP, including photos. Click on the photo, get it full-screen. So, when you license to AP, they license to Nintendo…but are you getting any more money for that usage? You can bet AP is getting paid for that use.

Just about every week I find some new or unusual use for images…Wii, grocery store conveyor belts, lampshades, youtube, etc. Whenever a client asks for a “buyout” or “all rights” or “unlimited usage” you have to remember that these things HAVE to be included. Asking your client if they need rights for the Wii or grocery store POP in India will help them see how they don’t really need “unlimited” rights.

 

3 Replies to “New uses”

  1. Good find. Valdese and I play Wii all the time and read the News Channel too. If dealing with anything interactive don’t forget to think about placement in a video game too. If your shot is in a game its in there forever.

Comments are closed.